Mind the Gap: Marketing That’s Bridging Virtual and Real Reality

by H+K Global

September 28, 2016

Mind the Gap: Marketing That’s Bridging Virtual and Real Reality

child reaching towards large bubble

Technology can be intrusive when you’re trying to live a real life in the real world. As new tools such as augmented reality continue to blur the line between the physical world and the digital one, the distractions of multiple mediums and devices offer opportunities as well as challenges for marketers. Here are a few … Read more

ICCO Summit

Summits are forums where top leaders join with experts in the hopes that experts will soon become top leaders and top leaders will increase their expertise. This is maybe the most successful aspect of the past couple of annual ICCO summits: the coming together of public relations managers and some of the most highly esteemed global … Read more

Hill+Knowlton Strategies expands service offering with launch of Cities + Infrastructure

With infrastructure a top priority on the government’s agenda – supported by billions of dollars in private and public investments – Canada is currently experiencing a flux of development projects. Although this is promising for the Canadian economy, the infrastructure landscape is as complex as ever due to the multitude of stakeholders. As a result, … Read more

The importance of engagement strategies for effective risk-management in infrastructure projects

After decades of accumulated shortfall in public infrastructure investment, governments are initiating numerous projects to respond to pressing needs in today’s cities and communities. This is good news for Canadians, for the country’s economy and for future generations. But this promising new era for the Canadian infrastructure sector is unlikely to resemble the previous “Golden … Read more

Value of Integrated PR Rises as Trust in Media Erodes

A new Gallup Poll released this week shows Americans’ trust in mass media (print, TV, radio) has fallen to its lowest level in Gallup polling history. Gallup began asking this question in 1972 and, while trust in the media has declined for more than a decade, the election coverage is clearly having a major impact on … Read more

Fall 2016 legislative session

Provincial Liberal “Reset” Contains Few Surprises, Introduces Focus on Pocketbook Issues Following the June 2016 Cabinet Shuffle, the Wynne government has been taking the summer to re-tool. While much of the focus over the summer has been on fundraising reform and fighting a by-election in the erstwhile Liberal stronghold of Scarborough Rouge River, the Wynne … Read more

First-ever Western Canada Chair joins Hill+Knowlton Canada

Hill+Knowlton Strategies Canada (H+K) has appointed D’Arcy Levesque to the newly created position of Western Canada chair. Modelled after a similar position created in Quebec earlier this year, D’Arcy’s role includes new business growth and strategic communications leadership in Alberta, British Columbia, Manitoba and Saskatchewan, focusing on several areas of the company’s business—with a stronghold … Read more

Wexler Walker Appoints George Rogers as CEO

WASHINGTON — Wexler | Walker today announced the appointment of current president, George Rogers, to CEO. Effective immediately, Rogers assumes executive management of the government affairs firm. “George was a great addition to our team four years ago both because of his wealth of political knowledge and experience in Washington, D.C., and because we had an … Read more

Where Are The Leaders?

The United States today is in the thick of a contentious and acrimonious presidential election. In both tone and content, the public conversation has crossed over into controversial, unfamiliar territory. There is a shortage of leaders who, while confronting sensitive issues, can collectively channel our grief, express our concerns, and strengthen us in the face … Read more