Allison oversees the strategic development and execution of public relations programs. She has experience leading a mix of corporate, business-to-business and consumer accounts.
An avid professional writer, Allison uses her understanding of strategic communications to help clients identify the best ways to meet their business objectives and reach their key audiences. Her range of expertise encompasses media relations, thought leadership, analyst relations, product launches and corporate reputation management, in addition to brand message development and event management.
As a project manager, Allison is the day-to-day resource responsible for driving forward the work plan to ensure successful project execution, directing the H+K team and working closely with her clients to ensure deadlines are met. She’s known for being prepared for all scenarios, and for her quick problem solving when a change of course is warranted to keep a program on track.
During her tenure at H+K, Allison has worked with clients across a number of industries and sectors, from business-to-business technology, finance, health care, automotive, education, hospitality, tourism, consumer technology and corporate social responsibility.
Allison holds a bachelor of arts (honours) in political studies and development studies from Queen’s University. She is also an honours graduate of Humber College’s postgraduate certificate program in public relations.