| Rebecca advises clients on communications during times of change, including reputation challenges, corporate restructuring, growth and mergers and acquisitions. With nearly 20 years of experience in strategic and corporate communications, change management communications, opinion research, and marketing, She is responsible for providing clients with advice related to reputation management and internal communications. Rebecca has led internal and employee engagement initiatives for automotive, manufacturing, energy, defense industry and financial services clients, among others. She has worked on-site in an embedded capacity for several of these clients and managed large teams within the H+K network to execute integrated and successful programs.
Before joining the agency, Rebecca was with TMG Strategies, a part of MS&L and the Publicis Groupe, for nearly a decade. While there, she led teams responsible for crisis communications, executive communications and reputation management for one of the nation’s premier brands leading up to and during its Chapter 11 filing. She oversaw message development, managed internal and external teams, coordinated agencies, and mobilized grassroots networks. Prior to this, Rebecca served in a senior admissions and communications role at Randolph-Macon College, where she developed strategy and led campaign execution for brand development and expansion, recruitment, and retention. In addition to her role with clients, Rebecca co-leads the U.S. training and development program, serves as a faculty member for WPP leadership development trainings and is a certified executive coach. Rebecca received a bachelor of arts from Randolph-Macon College. |