Meaningful mirrors, new newsfeeds, and more


October 30, 2017

Meaningful mirrors, new newsfeeds, and more

Did you already throw James Comey a follow on his secret Twitter? No? Okay, well surely you applied for the opening to be the British Royal Family’s intern? Didn’t do that either? Don’t feel bad—these runners lost the 2017 Venice Marathon because they were following a motorcycle that took a wrong turn. Here are five more stories to keep … Read more

 Hill+Knowlton Strategies named Pan-EMEA Agency of the Year


Hill+Knowlton Strategies has been named Pan-EMEA Consultancy of the Year at the Holmes Report SABRE Awards in Amsterdam. “We are delighted with the results. To win this award twice in three years, in a category with so many other strong nominees, is testament to all the hard work and excellent client service delivery from our teams … Read more

Are AI & Automation a Threat to Public Relations?


Yes, it certainly does seem to me! I have been reading a lot about industries across the world incorporating Artificial Intelligence and automation in their operations. From manufacturing, driving cars, delivery services, warehousing, accounting, to the media and entertainment industry (Haven’t you heard of automated/algorithmic/robot journalism?), the words Artificial Intelligence and automation represent something unknown, … Read more

Value of Integrated PR Rises as Trust in Media Erodes

A new Gallup Poll released this week shows Americans’ trust in mass media (print, TV, radio) has fallen to its lowest level in Gallup polling history. Gallup began asking this question in 1972 and, while trust in the media has declined for more than a decade, the election coverage is clearly having a major impact on … Read more

Fletcher’s – stand up for sausage!

As part of our work to help Fletcher’s launch its new line of smoked sausages, H+K Strategies secured Chef Rodney Bowers, host of The Delinquent Gourmet on The Food Network, as a spokesperson. Rodney developed four unique recipes using Fletcher’s Smoked Sausages and demonstrated grilling techniques to media. We developed a microsite and asked … Read more

China Unveils First Economic Blueprint for “New Era”

Guomao Skyline China

Sketching out the inaugural roadmap for the Chinese economy in President Xi’s second term, China’s most important annual economic meeting outlined the broad policy priorities for 2018-2020. The “three tough battles” identified including preventing and defusing major risks, especially financial vulnerabilities, alleviating poverty, and controlling environmental degradation. Any direct mention of deleveraging was notably absent … Read more

Growth returning to B.C.’s advertising and PR sectors

This article was originally published on Business in Vancouver, April 16, 2013 Companies anticipate new hires as ad agency revenue recovering from 2009 lows Revenue in British Columbia’s advertising sector hit a low in 2009 and only just started recovering in 2011, according to Statistics Canada. The industry saw revenue of $582 million in 2011, … Read more

Q+A – Jenny Lee from The Vancouver Sun

+1 Facebook, Twitter or Pinterest? Twitter. My handle is @jennyleevansun +2 What’s the worst job you’ve ever had? Grounds maintenance at North Vancouver Outdoor School. I got to hang out at the campfires in the evenings, but the days were filled with worms, weeds and creosote! +3 Not including your own blog, what else do … Read more

10 to follow – Mommy bloggers

According to a recent Globe and Mail article, “mommy bloggers” continue to gain clout: “…mommy bloggers in North America are using their influence to make or break products, to change what’s on store shelves and to, as Canadian mommy blogger and political activist Karen Green put it during the last federal election, ‘mom-the-vote’.” It’s estimated … Read more

H+K PR tips for entrepreneurs

Hill+Knowlton Strategies’ Mary Keating and Monta Johnson visited the MaRS Discovery District in Toronto recently for a presentation on PR tips for startups and entrepreneurs. The presentation was part of the MaRS Best Practices series and saw these two industry veterans share a wide range of best practices and insights. Their presentation aimed to help … Read more