Innovative and creative communication is no longer limited to traditional consumer brands. The health sector has recently witnessed an incredible surge in creative campaigns that convey strong messages and highlight key issues. Lions Health is only a three year old category at the Cannes Lions festival, but it’s already carved out a space for itself, inspiring … Read more
By now we know that either 5G or AI is the glue that will hold our world together in the future. And what a world it will be if we believe that all the innovations and products on show at CES this week come to fruition. One of the joys of CES is seeing how … Read more
Protect and serve has been the motto of the Los Angeles police since 1963, and it is a motto the MWC19 congress embraced by taking very seriously the topics of protection and how best to serve the industry. MWC19 is handling sensitive subjects such as digital wellness and digital trust – two areas that once … Read more
Regardless of what happens on the March 1st deadline for a new U.S.-China trade pact, there is no turning back from a future of electric vehicles. In the U.S., sales of plug-in electric vehicles have increased steadily since 2012 and spiked last year with sales estimated at 400,000, doubling 2017’s total. Even this, though, is … Read more
Shows like MWC19 tend to be the perfect stage upon which companies can reveal their latest innovations and this year’s MWC19 delivered plenty. Hard to summarize everything, but there are three groups with which we can classify the innovations that will affect all of us. These deserve special attention because they stood out to media … Read more
First day at MWC19 and hard, if not impossible, to avoid the primary focus of this year’s show: 5G. It´s plastered everywhere, in big letters, on every stand, in every slogan, in every advert – as a result, the hype of 5G is reaching new heights. Though MWC19 started today, some device manufacturers chose to … Read more
In just over a week’s time the wireless world convenes at the Mobile World Congress descends upon Barcelona. MWC19 Barcelona will attract more than 107,000 professionals from over 200 countries and territories, with over 2,000 journalists registered – each of them asking the same question: What’s new? Many companies wait until the show starts to … Read more
Global tech lead, Sara Gourlay documents her observations and experiences at CES 2019. Here are her takeaways: CES 1: Let’s Talk The Consumer Technology Association (CTA) is holding its annual festival to all things tech at the Consumer Electronics Show this week. Why? Because there’s big money still to be made in selling technology to us … Read more
HK ARGENTINA and LG launched the ultra-premium smartphone LG G7 ThinQ and the Smart TV OLED B8 in the context of the #LGSMARTEXPERIENCE event held at the Patagonia Flooring Foundation in Buenos Aires. The initiative focused on the arrival of new products to the Argentine market. After a brief presentation by Sergio Jung, Mobile Product … Read more
Anyone who has ever failed to accomplish a New Year’s Resolution knows that changing one’s habits poses myriad difficulties. In particular, our decisions to change our ways are often motivated by negative emotions, such as fear of early death or guilt from overeating for example, which previous research has found less successful than efforts motivated … Read more
