The Values Sharing Economy

by H+K Canada

October 12, 2017

The Values Sharing Economy

When given the choice, people prefer to do business with companies who share their values. This creates a powerful incentive for businesses to exhibit and exemplify the values that are of the greatest importance to their customers, employees and shareholders. In fact, shared values should be the primary basis upon which companies engage with their … Read more

Jack's Perspective: Company Values

Increasingly, consumers are putting their money where their values are. This insistence that brands embody their customers’ values has created upheaval in the business world where we’ve long been taught to keep our opinions to ourselves, but also I think this creates an opportunity for us. Three new surveys out recently say the public is … Read more