Sara brings over 20 years of experience working on international and domestic communications campaigns for companies in the technology and telecoms space and for those companies using technology to drive innovative business models and solutions and to connect consumers with the latest innovations. Her work has covered B2B, enterprise and consumer/lifestyle audiences and all aspects of communications discipline from internal communications to PA and advocacy outreach. She leads global campaigns for Tata Communications, Huawei, Mercer Consulting, Microsoft and Wipro Technologies and also advises on multi-national strategy and planning for Intel, LG Electronics and others. In addition, Sara is one of H+K’s crisis leads, having handled crises of all kinds for telcos, financial institutions, health organizations and travel industry leaders. Prior to taking the global role, Sara led the APAC technology practice working with clients including Microsoft, Nexus Guard, Wipro Technologies and others. Now based in the UK, Sara has lived in six countries over the past 12 years and worked with teams and clients in over 40 markets worldwide.